<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[AirBorneo RM375 fare pushes Kuching-KL market response]]></title><description><![CDATA[<p dir="auto"><strong>AirBorneo launched its Kuching–Kuala Lumpur jet service on July 20 with an RM375 all-inclusive one-way fare, positioning the state-owned airline as a price competitor on the route.</strong></p>
<p dir="auto"><img src="https://kuchinghub.com/assets/uploads/files/1784541894083-airborneo-fare.jpg" alt="" class=" img-fluid img-markdown" /><br />
<img src="https://kuchinghub.com/assets/plugins/nodebb-plugin-emoji/emoji/android/1f4f8.png?v=732d1b4bb45" class="not-responsive emoji emoji-android emoji--camera_with_flash" style="height:23px;width:auto;vertical-align:middle" title="📸" alt="📸" /> <strong>Photo:</strong> Sarawak Information Department via DayakDaily</p>
<p dir="auto">At the launch, Sarawak Premier Datuk Patinggi Tan Sri Abang Johari Tun Openg said the objective was not simply to maximise profit but to put downward pressure on fares between Sarawak and Peninsular Malaysia. He said competing prices had already moved after AirBorneo introduced its fare.</p>
<p dir="auto">The airline began with two jet aircraft and planned to increase that to four within four to five months. New-generation ATR aircraft were also expected from 2027 to replace older turboprops inherited through the MASwings acquisition.</p>
<h2>RM375 was a launch commitment, not a permanent price guarantee</h2>
<p dir="auto">The Premier said he hoped the all-inclusive fare could remain for at least the first year, and longer if market conditions allowed. Travellers should still check the live booking page because seat availability, travel dates, optional services and future fare changes can affect the final amount.</p>
<p dir="auto">The proposed use of future ATR aircraft on routes popular with university students was an idea raised at the launch, not a published student-fare programme. No eligibility rules, routes or application process were announced in the report.</p>
<p dir="auto">For Kuching passengers, the useful measure will be more than one advertised price: how many seats are sold near that level during school holidays and festive periods, whether flight frequency improves and how the airline handles delays or schedule changes.</p>
<p dir="auto"><img src="https://kuchinghub.com/assets/plugins/nodebb-plugin-emoji/emoji/android/2708.png?v=732d1b4bb45" class="not-responsive emoji emoji-android emoji--airplane" style="height:23px;width:auto;vertical-align:middle" title="✈" alt="✈" />️ <strong>Route:</strong> Kuching–Kuala Lumpur<br />
<img src="https://kuchinghub.com/assets/plugins/nodebb-plugin-emoji/emoji/android/1f4b5.png?v=732d1b4bb45" class="not-responsive emoji emoji-android emoji--dollar" style="height:23px;width:auto;vertical-align:middle" title="💵" alt="💵" /> <strong>Launch fare:</strong> RM375 all-inclusive one way, subject to live availability</p>
<p dir="auto"><img src="https://kuchinghub.com/assets/plugins/nodebb-plugin-emoji/emoji/android/1f517.png?v=732d1b4bb45" class="not-responsive emoji emoji-android emoji--link" style="height:23px;width:auto;vertical-align:middle" title="🔗" alt="🔗" /> <strong>Sources:</strong> <a href="https://dayakdaily.com/airborneos-rm375-fare-spurs-market-response-atrs-eyed-for-student-routes/" rel="nofollow ugc">DayakDaily</a> · <a href="https://www.airborneo.com.my/" rel="nofollow ugc">AirBorneo official site</a></p>
]]></description><link>https://kuchinghub.com/topic/479/airborneo-rm375-fare-pushes-kuching-kl-market-response</link><generator>RSS for Node</generator><lastBuildDate>Thu, 10 Sep 2026 19:29:14 GMT</lastBuildDate><atom:link href="https://kuchinghub.com/topic/479.rss" rel="self" type="application/rss+xml"/><pubDate>Mon, 20 Jul 2026 10:04:54 GMT</pubDate><ttl>60</ttl></channel></rss>